Project History

Project 5

August 4, 2021 Start
Drone Delivery in Mountainous Region of Hakuba Village, Nagano

Deliveries were made by drone from a hut at the foot of Mt. Shirouma in Nagano Prefecture’s Hakuba to a hut at the summit over a10km round trip route with an altitude gain of approximately 1600m. In the operation system, we have succeeded in saving the operation labor with a two-person system that does not have observers, by performing delivery operations mainly by local businesses. In addition, we have improved the performance of the aircraft by using the new aircraft, and have realized the delivery of goodsup to 7 kg and the delivery by dropping properties with high safety and energy efficiency. A new and improved drone model was also used, which achieved delivery of cargo weighing up to 7kgand the deliveries were safe and energy-efficient, with delivered goods being airdropped. This trial marked the first-time ever in Japan a round-trip drone delivery was successfully completed involving a drop conducted beyond visual line of sight without observers.

Project Detail

Operation Days
August 4 - September 13, 2021
Hakuba Village, Kitaazumi District, Nagano Prefecture

Project 4

January 6, 2021 Start
Drone delivery service to Masaki Island residents in Shima City, Mie Prefecture

From the supermarket "MaxValu Ugata" in the city, to Masaki Island, we made a BVLOS flight for about 11 km round trip by automatic control and delivered the products. In addition, as a countermeasure against COVID-19, we made the non-contact logistics in this service.

Project Detail

Operation Days
January 6-22, 2021(Tue - Fri)
Masaki Island, Shima City, Mie Prefecture

Project 3

July 4, 2019 Start
We provide our drone delivery service to Sarushima in Yokosuka city

We provided a drone delivery service at Sarushima, the only uninhabited island in Tokyo Bay and a popular tourist destination visited by 200,000 people annually. This is a service that allows you to order your favorite items from the approximately 400 items sold at Seiyu LIVIN on the opposite shore. You can also have a BBQ on the island, and you can order meat, vegetables, beer, ice cream, etc. on your smartphone.

Project Detail

Operation Days
We provide service from July to September 2019 (Thu ・Sat).
We are closed on August 3rd and August 15th.
Sarushima, Yokosuka City, Kanagawa Pref.

Project 2

October 31, 2017 Started
We provide our drone delivery service in Minamisoma city

In Odaka Ward, Minamisoma City, which was designated as an evacuation order area after the Great East Japan Earthquake and was lifted in July 2016, we provided a product delivery service using Rakuten drone. We delivered the products ordered by the residents from the Lawson Minamisoma Odaka store to the designated pick-up location by drone.

Project Detail

Operation Days
From October 2017 to March 2018 (once a week)
Oya Community Center, Oya Area, Minamisoma City, Fukushima Pref.

Project 1

May 9, 2016 Started
Golf player only! World's first ※1 drone delivery service

We provided a delivery service at Camel Golf Resort in Onjuku Town, Chiba Prefecture. Golf players can receive products at the designated pick-up location simply by ordering what they want with the Rakuten Drone App. From out-of-stock golf balls to calorie-supplemented sweets and cold drinks, we delivered them by drone.

  • ※1 According to our research

Project Detail

Operation Days
From May 2016 to November 2017 (held irregularly)
Camel Golf Resort, 3366 Kamifuse, Onjuku-cho, Izumi-gun, Chiba Prefecture
Go to GORA Page >>


Introduction of Past Demos

  • Drone delivery demo across railroads and main streets in Chiba City

    Drone delivery demo across railroads and main streets in Chiba City

    In February 2021, we conducted a demonstration of flying over the Hanami River across the JR Keiyo Line Railway and Kaihin-Odori. We are aiming to implement the drone delivery service in urban areas.

  • Demonstration service for local residents in Kashima-ku, Minamisoma City, Fukushima Prefecture

    Demonstration service for local residents in Kashima-ku, Minamisoma City, Fukushima Prefecture

    In January 2021, we conducted a practical application of drone delivery service in order to build a logistics system utilizing drones in the Hama-dori area and establish it as a new infrastructure. Local residents placed an order using our smartphone app, and we delivered the products from the Super Shishido Kashima store by flying a 6km round-trip route.

  • Demo of delivering supplies to the mountain lodge via drone flight in Hakuba village

    Demo of delivering supplies to the mountain lodge via drone flight in Hakuba village

    Demo of delivering supplies to the mountain lodge via drone flight in Hakuba village For about a month from August to September 2020, we delivered fruits (up to 5 kg) and medicines from Sarukuraso to Hakuba Sanso and Hakubadake Chojoshukusha as an initiative of the Hakuba Mountain Drone Logistics Committee. It’s the first time that supplies have been delivered by drone in Japan where the altitude difference between takeoff and landing locations reached approximately 1600m. Please check the video here

  • BVLOS drone delivery demo in Iwate prefecture

    BVLOS drone delivery demo in Iwate prefecture

    On February 27, 2020, Rakuten and Zenrin succeeded in demonstrating the delivery of goods by a fully automatic flying drone in Iwate Prefecture. This demo was conducted in Iwaizumi Town, Iwate Prefecture, with the aim of making use of delivery drones to support people with difficult access for shopping and utilize them in the disaster.

  • BVLOS drone delivery experiment in Tokyo bay

    BVLOS drone delivery experiment in Tokyo bay

    In February 2020, we conducted 6 km of drone delivery experiment above Tokyo bay including DID (Densely Inhabited District) of Chiba city.
    Assuming long distance drone delivery scenario in an urban area, the drone delivery was operated beyond VLOS (Visual Line of Site).

  • Drone delivery to a remote island in Shima City, Mie Prefecture

    Drone delivery to a remote island in Shima City, Mie Prefecture

    In January 2020, we conducted a drone delivery to Masaki Island in Mie prefecture, where about 70 residents live. We delivered about 200 kinds of products such as food, drink and daily necessities from MaxValu Ugata store. The flight distance was about 11 km round-trip, and we provided catalog, telephone orders and cash payments along with the life styles of residents.

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    Pilot of Drone Delivery Services in Minami Soma City

    From December 2018 to January 2019, conducted a pilot of drone delivery services in the Odaka ward of Minamisoma city. The staff of local factories ordered products using a mobile app, and the products were delivered to them by drones from a local shop. The flight distance and time of the drone deliveries were approximately 4km and 12 minutes respectively.

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    Second Round of Pilot Utilizing Drone Highway in Chichibu City

    On January 25th 2019, Rakuten, Zenrin, and TEPCO Ventures conducted a drone delivery trial under beyond visual line of sight and without assistant conditions, utilizing the area above power transmission facilities as a “drone highway”.

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    Delivery demo in Inabu

    Rakuten conducted the demonstration on the drone delivery in a mountainous area in Inabu, Aichi Prefecture.

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    Delivery Trial in Chiba City combining Drones and UGVs

    Rakuten conducted a demonstration at “MAKUHARI BAY-PARK” under construction in the Makuhari Shintoshin area collaborating with Chiba city and Mitsui Fudosan Residential. Combining Drones and UGVs, Rakuten aims for early introduction of unmanned delivery services in urban areas.

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    Trial of Drone Delivery from a Shop to Apartment

    Conducted a trial of drone delivery from a shop to apartment at Fukuoka City in cooperation with TATERU and Fukuoka City. Proved the rapidness and convenience of drone delivery by demonstrating the process of ordering products from an IoT apartment by a smart phone, and the product being delivered directly from the store to the apartment traveling for about 2km.

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    Delivery Demo through "Drone Highway" in Chichibu

    TEPCO Ventures, Inc., Zenrin Inc., & Rakuten Inc. conducted the demonstration. The drone delivered the item through "Drone Highway", the sky road on the power grids.

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    Delivery demo in Fujieda

    Rakuten conducted the demonstration on the drone delivery in the countryside. We delivered aid suplies and food aiming for shopping support and for an emergency.

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    Delivery demo in Hida

    Rakuten conducted the demonstration on the drone delivery for the case of a natural disater. We delivered the aid suplies.

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    Mother’s Day Limited Surprise Event

    As a limited surprise event for Mother’s Day the flower shop, “YOU&I”, delivered preserved flowers using drones. Please check the details here (Japanese page)

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    Remote control and delivery demo using LTE network

    Chiba City, Rakuten, NTT Docomo, and ACSL jointly conducted delivering by drone at Inage Park and the surrounding sea in Chiba City. Looking at long-distance delivery utilizing the future drones, we confirmed that orders from smartphones are reflected normally in the delivery system using drone and that remote control by the LTE network can be done stably.

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    Delivery demo in Imabari

    Hiroshima Prefecture, Imabari City in Ehime Prefecture, Rakuten, and Energia Communications in collaboration with "National Strategy Special Zone in Hiroshima Prefecture and Imabari City," conducted demonstration on transportation using drone. We carried packages in remote island areas using dedicated drone "Tenku" of delivery service "Rakuten Drone" using Rakuten drone.